Blogworld Expo Las Vegas - Search Engine Optimization for Blogging

Update from Blogworld Expo, November 7, 2–7 – SEO for Blogging session. Panelists: Vanessa Fox, Stephan Spencer, Andy Beal and Aaron Wall.

The four panelists presented a wealth of information and useful tips on the key topic of Blog SEO . Vanessa posted each speaker’s powerpoint presentations on her blog – Blogworld Expo: SEO for Blogging Slides. Check out this video of highlights from the session from WebProNews:

Some highlights and takeaways for me…

* Research what your audience is searching for – use keyword tools like Google Adwords, Overture Keyword Tracker Tool or Wordtracker – and write your posts using those relevant keywords

* Check out Google Trends to gain insights into search patterns and trends

* Blog Post Titles and Title Tags are key for SEO. Write short, attractive, enticing, descriptive and use keywords for your niche, buisness, market.

* Google Webmaster Central is an excellent resource center for all things Google as it relates to your website or blog functionality, traffic, analytics, questions and more

* If you have a WordPress blog, consider using the SEO Title Tags plugin to optimize your blog posts

* Contributed content – guest posts, writing contests, blog carnivals, other writers

* Monitor your statistics/analytics; watch trends, traffic spikes; make adjustments in posting schedule and topics based on what you learn

* Stay on your topic(s)

* Use Google Alerts to have information come to you on the subjects you are interested in – get new post ideas

* Save your post as a draft and refine it before publishing

* Actively solicit feedback; reply to comments

* Write for others – syndicate your content

* Don’t be afraid of controversy

* Don’t monetize your blog too early

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